For Better Decisions
Master data management as a basis for data & analytics

More and more companies are in the phase of singular digitization projects Outgrow where it was still a question of optimizing individual process chains and workflows with the help of specific technologies.
For them today, the focus is on a agile organization that can react quickly and flexibly to changing conditions or customer needs.
The prerequisite for this is a holistic information management, that brings together essential company data, links it together in a meaningful way and allows valuable insights that lead to better decisions.
Master Data Management is the discipline that makes this possible – this paper is not only intended to provide insights into how MDM has developed in recent years, but is also intended to show how companies benefit from perfectly integrated MDM solutions.
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